SchoolNews by Gemma Easton February 23, 2023
IG W has partnered with the Australian Literacy and Numeracy Foundation (ALNF) to raise funds to support its innovative Breakfast Library program, delivering books and reading support to families in need.
While every child should have the opportunity to learn to read, recent research commissioned by BIG W revealed that more than half (58 per cent) of parents are prioritising other day-to-day essentials over buying books to read at home with their children, with one in five (20 per cent) admitting to buying less books for their children compared to 12 months ago*.
With many known benefits, reading and story time are crucial to child development, but access to quality age-appropriate books is becoming more challenging for some Aussie households. As one of Australia’s biggest book retailers, BIG W is committed to making reading more accessible for all families.